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AP 24 whitening toothpaste from NuSkin

Any thoughts on this? I haven’t heard of this before until a patient asked me about it! It does have fluoride, but I haven’t looked far enough into it regarding abrasiveness or what’s actually “whitening”. Thoughts?



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3 Answers

This toothpaste is sold by a “pyramid scheme” MLM company known for less than stellar products that are over-priced. It’s abrasive, so the enamel is micro-etched which initially gives teeth a brighter appearance (light refraction), but then can stain easier due to micro-etching and of course there is enamel loss. This, even though the company’s website claims a low RDA score, that of 70-80, but why the range? Why not a specific number? I read on a hygiene forum about a hygiene student who did an RDA analysis and it was 103 or above. This is still a mid-range for RDA scores, but still a difference in what the company claims. This is a red flag to me! The company also calls the RDA scale, “radioactive dentin abrasion,” and that isn’t even the correct term. RDA stands for relative dentin abrasion. So if they don’t know the correct term, was it even tested would be my question. There isn’t any research on it that I have found, so that’s a red flag, again, not to use it or recommend it. Here is a great video about why not to use this toothpaste: https://www.youtube.com/watch?v=zlFKKNKgZ8k&feature=youtu.be
If something sounds too good to be true, it probably is! We should practice evidence-based dentistry and recommend products that are researched for efficacy, this product simply isn’t.

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I am not familiar with this either, but I had a patient ask me about it. She said her Chiropractor recommended it to her. I thought that was interesting, but I have been trying to read up on it. Like Kara, I haven’t found very much about it online.

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Kara- you are not correct in your answer above. I have had patients use this toothpaste, and the anti-plaque/anti -cavity benefits alone are pretty amazing. I have not seen any harsh abrasion issues from using this toothpaste like enamel loss. As a dentist, I do not promote any toothpaste that isn’t FDA/ADA approved, but in my years of practice I have not seen any of the above issues you speak of in your comment. And unfortunatly, there are some errors in your comment that could potentially lead the public astray.

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